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How to create attention-grabbing printed materials for your business

There’s more to creating professional-quality printed materials then simply going out and purchasing an inkjet printer. The message you want to convey is also impacted by the design choices you make while creating your posters, brochures, and other professional media. To make sure you’re going to come off like a pro, follow these 3 helpful hints:

Limit font choices – Two font choices are usually enough to create visual interest without confusing the reader. Stick to Sans Serif for smaller printer materials that may be hard to read. Use a font that can stir the emotions while getting your message across clearly.

Create a simple color scheme – If your brand comes with a specific color scheme, it may be a natural choice to go with this palette. However, you can also spice up the color scheme using shades of the same palette to complement your brand design. Avoid colors that clash and always make sure your fonts remain legible, if you choose to add color to them.

Don’t overlook the paper and ink – Even if your design is exemplary, it can fall flat if you choose poor quality paper and inks. That’s why it can pay dividends to use a Wollongong printing company that has access and knowledge about different inks and papers and how they impact your final design. One shouldn’t ever skimp on printing materials because it can make your end product look cheap.

Experts of graphic design in Wollongong spend years learning how to create professional looking copy. It’s the type of inside know-how you can’t get by simply buying a printer and attempting a project on your own. Professional printers can do anything from photo restoration to colorful, full-sized, posters with error-free copy for a local business. Want to learn more? Visit www.graphictraffic.com.au. online today.

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