The success and continuity of business depends on streamlining a lot of processes. Though starting a new business and maintaining it can be cumbersome, it can be taken care of easily by managing its important aspects like branding and marketing. While these two terms are often used interchangeably, it is important to understand the difference between the two for driving more sales and generating revenue. In this article, we will try to understand the different aspects of branding and marketing, the differences between them, and benefits of branding and marketing.…
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