There are tons of marketing methods nowadays, ranging from direct mail marketing to social media marketing and beyond. Regardless of how many new and innovative methods there are to market your business, email marketing has still proven to be the most effective of them all. That is, if you know how to make the most of your email marketing campaigns. If you’re not using email list segmentation, you’re probably wasting time, effort, and possibly even money. Plus, you’re missing out on opportunities to give your consumers exactly what they’re looking…
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