High Value: High value content is usually proprietary and requires a monetary investment, such as development or conducting research. It provides a significant advantage or higher perceived value to your target audience. For example, there are white papers that provide timely and important information to potential customers or customers to help them improve their business or do their jobs. For example, there are white papers on new federal, state, or local government laws that are directly related to software solutions. Whether it’s a horizontal or vertical industry message, from personal…
Read MoreKey Factors to Consider when Creating an Online Form
