Tamara Wallace is an experienced business consultant with a wealth of knowledge in successful brand building and operational management, gained from over three decades of hands-on, high-level experience in the business world. In today’s highly competitive business environment, building a solid brand identity is crucial for small businesses to establish a unique identity, differentiate themselves from their competitors, and gain customer loyalty. Understanding Your Target Audience Your target audience consists of individuals who are most likely to buy your product or use your services. You can start by analyzing your…
Read MoreTamara Wallace: Building a Strong Brand Identity: Tips for Small Businesses
