One of Australia’s most popular reality television series is the Australian Master Chef, and given the huge number of contestants who appear for the tryouts each year just goes to shows how passionate we Aussies are about our food. The Australian culinary culture is unbelievably robust in terms of cuisines and with the kind of skills even home cooks bring to the table, it’s not surprising that many dream to open their own food establishment and make a mark in the food industry.
Be it a popular out of home takeaway, a pastry parlour or a full-fledged catering company, possibilities are limitless when it comes to the options open to you for monetizing your culinary skills.
Those familiar with popular Sydney Office Catering Company Square Catering, will understand, that while it can be tough to get started in the food business, but if you have the right set of skills, some capital and are willing to start small, it can be possible to turn it into a sustainable venture.
Moreover, corporate catering is one of the one of the most lucrative businesses to get into in the food industry because of repeat clients and prolonged associations. Even a small neighbourhood catering company, can make very decent profits if it manages to a get a couple of company contracts. Additionally word of mouth promotions also tends to bring in many more customers.
So if you have made up your mind to make a mark in the catering business, irrespective of the niche you choose these top 5 tips would help you get started:
- Multiply your strengths: When you start a catering business you’d have to step into multiple roles. While you might be a great cook, your role as the business owner would be to oversee the entire process. While you would be one to finalize the menu, leave the cooking to your chefs.
- Understand your target Market: In order to grow your business, you’d need to study your target market; the kind of the food they like, and how you can reach out to them and forge a connection.
- Use High Quality Products: Without doubt, quality products would always result in high quality dishes. Nowadays, people are very educated about food and always prefer go for caterers who use fresh and locally grown produce – some which you cannot afford to scrimp on.
- Your Staff is your strength: When it comes to corporate catering, your team is your best representative. So be prepared to reward good work but don’t be afraid to rid yourself of those who are performing poorly.
- Customer Service is the key: Too many people in the food industry tend to make the mistake of forgetting about the customers and think that they are stars of the show. So always be prepared to go above and beyond the needs of your customers and give the best gastronomical memory that money can buy.
The success of North Sydney Corporate Caterers Square Catering serves as great source of inspiration for all newbie caterers, and by following these five tried and tested steps, we hope that you too would be able turn your corporate catering services into a very profitable venture.